One of the biggest issues about sexual assault is that it is not as relevant as it should be. This is why for our group project we have decided to focus on spreading awareness. This is not only to demonstrate a supportive community were sexual assault victims can feel comfortable to share their stories, but as well shedding a light on the importance of it. This is why for or campaign we decided one of the best ways to spread the word is through hanging up posters in the college. On this poster we will have a statistic on it, the goal is to get college students more aware of this issue. For instance; one of the statistics that really stood out to my group, and I was; One in five women experience sexual assault while attending a post-secondary institution.” via cfsontario.ca The reason why we all agreed that this statistic would be an excellent choice for our poster, is because it’s personal. Many students who have not experienced or heard about sexual assault do not realize how often this act can occur. This is why this statistic would be perfect because its get’s them thinking that they know women who have been sexual assault but has not said anything. For example: The girl you sit next to every music class has been sexually assaulted, but you have no idea, because in your mind sexual assault “barely” happens. Just because you don’t hear stories, or have experienced it yourself, does not mean it rarely happens. If anything, the reason why you probably never heard anyone talk about their sexual assault story is because they’re scared too, they don’t feel comfortable. The reason they don’t feel comfortable is because people are not properly aware of the seriousness of the topic.

- Only 1 in 3 Canadians understand what sexual consent means.
- 39% of Canadian adult women reported having had at least one experience of sexual assault since the age of 16
- One in three women will experience some form of sexual violence in their lifetime.
http://sacha.ca/system/attachments/600/medium/ywca_sexual_assault_infographic.jpg?1444318277
As well the reason why we decided to promote our campaign on a poster, rather than social media is because they’re so many things that are trending on social media. People get to choose what they search online, while a poster if it’s placed in front of your locker, or in a certain staircase, eventually you will read it. Even though you’re not planning on reading you will because you pass by it everyday, at one point it will finally catch your attention. Social media is great resource when it comes to spreading news, but sexual assault is news that needs to be spread around everyday, instead of just when a story about a sexual assault victim is trending.
“Posters can increase knowledge, change attitudes and alter behaviors.” https://www.mimeo.com/blog/scientifically-proven-the-effectiveness-of-posters/ In other words our main goal for this campaign!!!!!!!!!
Karina Veloce




